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“The betacup challenge was founded in May 2009 to reduce the number of non-recyclable cups that are thrown away every year by creating a more convenient alternative to the reusable coffee cup. ”

Facts:
The amount of solid waste created and valuable resources consumed throughout the process of manufacturing and drinking coffee is an escalating problem:

* 58 billion paper cups are thrown away (not recycled) every year
* 20 million trees are cut down in the process of manufacturing paper cups
* Amount of water used in the process is approximately 12 billion gallons

From the betacup website

Tangram and Earthcycle Packaging have worked together on numerous sustainable packaging projects and felt that the Betacup challenge would be a great way to share our knowledge of sustainable packaging and materials with other designers.

View our complete entry and many others here:

Earthcycle Home Compostable Coffee Cup

The Solution
Read the rest of this entry »

We are officially viral. -No… not that way.

Last summer Tangram Design worked with DDBCanada and the BC Dairy Foundation developing a series of products for the WeakShop. Well… The commercial for the FoodLift has now hit 175,000 views on YouTube!

Haven’t seen it yet? Check out the hilarity below…